Faculty Development Programme (FDP)

Xavier Institute of Management, Xavier University, Bhubaneswar


A Faculty Development Programme (FDP)

On Discourse and Text Analysis

Venue: Xavier Institute of Management, Bhubaneswar

Dates: July 5-6, 2014

Key Resource Person: Bernard McKenna http://www.business.uq.edu.au/staff/details/bernard-mckenna

Associate Professor Bernard McKenna,

The University of Queensland Business School, Australia


1. Discourse and Text: Analysis and Interpretation

2. What is Critical Discourse Theory (CDA)

3. Organizations and Discourse

4. Textual Analysis

5. Leximancer (The widely used used software, Leximancer, will be outlined as a method of inductive analysis at a textual or discursive level.)

6. Narrative Theory in Discourse Studies

Duration of the Programme: Total nine hours (Six sessions of 90 minutes)


·         To elaborate on the importance of discourse and text analysis in the context of management studies.

·         To introduce pathways through which participants can understand the art of using discourse and text analysis

·         To provide skills for carrying out analysis with the help of Leximancer.

 Who Should Attend

·         Academicians interested in qualitative research

·         Fellow/Ph.D. students of Management


·         5000 INR* for students

·         10000 INR* for Faculty members


Maximum of 20 seats are available for the programme.

Last Date of Registration: June 30, 2014.

For Registration please contact:

  • MDP-Office: Ph: 0674-6647850, Email: mdp@ximb.ac.in

For any academic enquiry please contact: Prof. Sandip Anand or Ms. Alora Kar at fpmoffice@ximb.ac.in

* This is a non-residential programme. Fee covers only the cost of training.

Those requiring accommodation should make a special request to MDP office. Services Tax as applicable.